Practice
Four ways we are brought in
Every engagement is built for the property. It is assembled from these four bodies of work, usually two at once.
Boutique hotels
Most independent hotels are priced against the wrong properties. Star rating has almost nothing to do with it. Once the competitive set is corrected the rate work is straightforward, and then comes the harder part: who does what, and what happens when the one person who knows everything takes leave.
STAGES
- 01Read the numbers
- 02Fix the pricing
- 03Rebalance the channels
- 04Write down how the place runs
- 05Hand over
- Retained
- 3 to 12 months
Estates
An estate turning units into short stay knows about licensing. It rarely knows that owners listing independently will undercut each other inside a season and take the estate's name with them. And the fit-out decisions being signed off this month set the ceiling on what any unit can ever earn.
STAGES
- 01Is it viable, honestly
- 02Licensing route
- 03Structure the programme
- 04Specify the units
- 05Launch
- 06Correct at 90 days
- Retained
- 6 to 18 months
Rental management
Unit count goes up and margin per unit goes down. The stack grew by accretion rather than design, so somebody re-types the same figure into 3 places every Monday. Underneath that, most operators cannot tell you which of their contracts make money.
STAGES
- 01Operations audit
- 02Contribution per unit
- 03Rebuild the stack
- 04Owner reporting
- Fixed scope or retained
Custom systems
Small tools, built for one business and handed over. A turnaround scheduler that accounts for travel time and a shared vehicle. An owner statement across currencies and ownership splits. The reconciliation that finally explains why the platform payout is short. Inspection checklists in the language your team actually speaks.
STAGES
- 01Sit with the people who do the job
- 02Specify
- 03Build
- 04Hand over the keys
- Fixed scope
- 6 to 10 weeks
What we will not do. Build software around a process that is broken. If the operating model needs fixing first we say so before quoting the build, and that conversation is free.
or write to sales@sunramhospitality.com